Now that we’re back in the groove of things after a busy and fun Christmas and New Year, we’re taking some time to reflect on 2014. It was a great year for us, and, as it turns out, it was also a great year for our customers! Some of you may see the gem photos that our customers share with us on Facebook, so you might have an idea already of what is being found inside our candles, but we want to give you a bigger behind-the-scene look at what went out our doors and into our customers’ hands last year. We appreciate our fans and customers so much, and we strive to reflect that in the gemstones hidden inside our products. So, what did our customers find inside their Precious Gem Candles in 2014?
If you ordered a candle in 2014, your odds of finding a diamond were pretty good! When we started, we promised that one in every 1000 candles would contain a diamond. Well, we decided we didn’t want to be confined to those numbers, and last year one in every 500 candles had a diamond! We can’t wait for more customers this year to experience the excitement of finding a diamond inside their Precious Gem Candle.
Many of our customers have stated their favorite gemstones are not necessarily diamonds, but other precious gems. In 2014 our customers found a ruby, sapphire, emerald, or tanzanite in one out of every THIRTY candles! Yep, you read that right…1 IN EVERY 30!!!
Since our customers discovered quite a few diamonds and other precious gems with such great values, they got a lot of bang for their buck in 2014! One out of every 350 customers received a gem inside valued over $500. One out of every 20 gems discovered by our customers was valued between $100 and $500. Finally, one out of every 10 candles revealed a gem worth $45-$100, which means that countless customers actually MADE money with their Precious Gem candle!
While the gems that go into Precious Gem products are placed there randomly, the gems our company purchases for the products isn’t random at all. We actually LOVE seeing our customers discover gifts of such beauty and value! We are excited to continue rewarding our customers with these incredible odds in 2015 with more high-quality and valuable gemstones!